What did you expect?

A red, four-pointed star-shaped design with pointed tips and rounded edges.

Life can be unpredictable. Getting what you paid for shouldn’t be. At What I Expected, I take a hard look at which brands are delivering on their promises—and which ones are not.

Holly Bohn Pittman founder what I expected sitting in chair
Holly Bohn Pittman Founder What I Expected Online Shopping

The rating system is simple.

The brands, products or services that I review will either MISS, MEET or EXCEED my expectations.

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Holly Bohn Pittman What I Expected Founder Pink Suit

Brand-Obsessed. Consumer-Focused.

I spent my career building brands.

Now I evaluate whether they deliver what they promise.

I’m Holly Bohn Pittman, founder of What I Expected. I’ve built consumer brands, designed and launched hundreds of products, worked with major retailers, and served as a CMO and CEO.

I created the What I Expected MISS / MEET / EXCEED rating system to evaluate products and services against the promises, pricing and positioning that shaped your expectations in the first place.

Holly Bohn Pittman Founder What I Expected Shopping

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